How We Work
GSI's sole focus is on growing your online business in a way that supports your strategic goals and exceeds your operational expectations. This basic tenet informs everything we do as your partner for ecommerce solutions, from active collaboration and strategic planning to attending to the day-to-day tactical execution. Whether you have engaged GSI for a discrete service or for end-to-end services, all of our activities are driven by your critical business needs and goals.
Simply put, our job is to make your job easier and your multichannel business more successful under today’s challenging realities. As a GSI client, you can leverage our combined scale to achieve greater operating efficiencies, cost-effectively access new technologies, and tap into new business opportunities to maximize your ecommerce results — while not being constrained by relying exclusively on internal resources.
Under our shared services model, GSI becomes an extension of your ecommerce team, complementing your internal resources and expertise, with common objectives, and sharing risks and rewards. This approach is part of our core value system and stems from more than a decade of experience in contributing to the world's leading brands and retailers to grow their online businesses.
Partnering to manage your online business
As a GSI client, you will be assisted by an online account management team that is responsible for day-to-day operations to ensure a superior customer experience as well as ongoing collaboration in strategic and operational planning to drive the growth of your online business. Your GSI team will consist of people with specialized skills that augment and complement the skills and knowledge base of your internal resources. The continuous collaboration between GSI and our clients' internal teams has proven to be the critical component of our combined success.
Your GSI account team is committed to:
- Ensuring efficient Web store performance 24/7, from front end to back end
- Developing strategies and executing tactics that drive growth for your business
- Helping to adopt new technologies, features and capabilities appropriate to your online channel
- Identifying opportunities for improvement at all levels of our combined processes and operations
- Fostering a strong, interconnected relationship based on consistent, two-way dialog
- Maintaining a reliable single point of contact for every aspect of your operations
Through a series of strategic resources and services, GSI actively keeps you abreast of the ever-evolving ecommerce landscape and helps you turn information into action. Drawing on past experiences as consultants and operators of leading retail and consumer brands, GSI’s strategy team works closely with you to share industry insight and best practice expertise. Through original thought leadership and proprietary research, GSI addresses and explores issues that are critical to our clients online success. We translate strategic insights into actionable guidance you can use to further the success of your online channel.
These strategic resources and services include:
- Webinar series on current industry topics
- In-person client briefings that focus on the latest research and industry trends and their potential applications to your business
- Diagnostic programs to help you evaluate, measure and isolate gaps that inhibit meaningful business growth